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Slowing Down Grocery Checkout Lines – So Lonely People Can Chat with Checkout Clerk

Positive Future #865 (Feature photo – Chat Checkout – Courtesy of JUMBO)

Dutch supermarket chain JUMBO will open two hundred new chat cashier registers next year. Having tested the success of “chat checkouts” since 2019 the company has seen great success. This is in stark contrast to most grocery stores where the number one goal is speed. Strange as it seems, sensitivity of corporate cultures to people, may be the best marketing strategy yet. You can read the full story here from the Good News Network:

https://brightvibes.com/2452/en/dutch-supermarket-chain-to-open-200-new-chat-checkouts-to-combat-loneliness

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